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Joseph "Tucker" Madawick '37
Award-Winning Industrial Designer
Considered a “Living Legend” by the Ford Motor Company and the RCA Corporation, Joseph “Tucker” Madawick led the design team of the famed Tucker automobile introduced in 1948 as the "Car of Tomorrow." He later worked at Studebaker on the 1953 Starliner, which won numerous international design awards and established Studebaker as a styling leader. In 1959 he joined RCA as Manager of Radio, Phonograph, Tape and Television Design where he developed a highly futuristic series of potential electronic product designs that eventually appeared (some 30 years later!) in retail stores. Mr. Madawick became President and Fellow in 1964 of the Industrial Designers Institute (IDI) and later, President and Fellow of its successor, the Industrial Designers Society of America (IDSA).
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| Selection Criteria: Average + 2*Technology |
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Junior 1 |
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Junior 2 |
Design & Prototyping |
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Senior 1 |
Advanced Placement Studio Art 3-D |
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Senior 2 |
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Engineering Design & Development |
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Senior 3 |
Product Design: After studying product design history and marketing, students will implement the ‘design process’ themselves by identifying a need or problem, investigating and researching the problem, and designing alternative solutions. Starting with basic marketing tenets, students will develop a product, research the target market and competition, design innovative packaging, coordinating “POP” designs (three dimensional point of purchase or counter displays) and advertising to complete their promotional campaign. Creative problem solving, idea development, aesthetics and technical proficiency are emphasized as you develop attention getting concepts for illustration, type design, package design, advertising and promotional material of an original product..
Design & Prototyping: This studio course gives the students hands-on opportunities to develop skills in a variety of media such as linoleum block printing, latex mold making, plaster casting, sculpture, watercolors, acrylics and collage. This course takes the students through a series of design projects that result in complete, full-size working prototypes. There is an introduction to fabrication techniques in wood, metal and plastics - the most common materials used to build visual and working prototypes.
AP Studio Art 3D: The AP Studio Art portfolios are designed for students who are seriously interested in the practical experience of art. AP Studio Art is not based on a written examination; instead, students submit portfolios for evaluation at the end of the school year. Students will submit for AP Studio Art as a culminating project for the major, using samples from each course.
PLTW CIM: Computer Modeling (Fundamentals, Object Construction, Parts Modeling, Working Drawings, Surface Modeling, Rapid Prototyping), CNC Machining (History of Programmable Machining, CNC Characteristics, CNC Programming, CNC Operation, CAM Software), Robotics (Robotics and Automated Systems, Controllers, Programming, End Effectors, Applications) , and actual Computer Integrated Manufacturing.
Engineering Design & Development (EDD): This senior capstone course immerses students in a full research project in engineering design from brainstorming to prototyping. A formal research paper and presentation are required and students are expected to submit their projects into local, state and national competitions.
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